E-Commerce Adoption Trajectories Among Manufacturing SMES
نویسندگان
چکیده
The intent of this paper is to provide empirically tested and validated metrics to capture the gradual adoption of ecommerce among manufacturing SMEs. The results suggest that e-commerce adoption is purposely undertaken in a cumulative, and thus path-dependent, way. The findings also demonstrate that most SMEs follow e-commerce adoption trajectories. The proposed stage model for e-commerce adoption and the derived index of e-commerce penetration represent potentially valuable contributions.
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